Digital Services
AZ Holding Company, in partnership with Baillie Gifford & Co, maintains a significant investment in this global digital services leader. The signing of an exclusive long-term agreement between Baillie Gifford & Co and Spotify signals a bold, shared ambition to evolve the platform into an even more transformational force for both creators and users. With an unyielding commitment to quality, innovation, and artist empowerment, Spotify has redefined the music industry—reviving it from disruption and reshaping its very foundations.
By lowering barriers to entry and democratizing both content creation and consumption, it has built a platform that is not only scalable but culturally indispensable.
Company Profile
Founded in 2006, Spotify is a global leader in audio streaming with over 696 million users across 184 markets. Its innovative freemium model blends free, ad-supported access with premium subscriptions, powering nearly 87% of its revenue. Spotify offers an unrivaled library of music and podcasts, personalized by advanced algorithms that keep users engaged. With strategic podcast acquisitions and exclusive content, it has reshaped the music industry—lowering barriers for creators and expanding global access. As it moves into new leadership and embraces AI innovation, Spotify remains at the forefront of transforming how the world listens and creates audio.